Product Line Leader, Direct-to-Device (D2D Satellite-to-Mobile)
About the job
About us
At Viasat, the work you do helps people stay connected in ways that matter, from everyday moments to critical missions across air, land, sea, and space.
We’re a place for people who are curious, bold, and motivated by meaningful work. Here, you'll have the opportunity to make an impact, explore new possibilities, and grow your career in ways that align with your interests and goals. When you're ready to take on something new, you'll find leaders who support your development and help you turn your ambition into action.
What you'll do
We are looking for a founder-minded business builder to launch and lead our Direct-to-Device (D2D) product line. This leader owns the vertical end to end: vision, value proposition, pricing, go-to-market, key partner and customer relationships, and the P&L. You will start with a blank page and a small footprint, and build a growth engine, and the team behind it, grounded in real market and customer needs.
You will work closely with Mobile Network Operators (MNOs) and other enterprise partners, translate what you learn into engineering requirements, ship products, and iterate fast. This is a role for someone who has launched and scaled a new business or product line, not only managed an existing one.
The day-to-day
Vision and Growth Strategy
- Define and communicate a clear vision, market thesis, and multi-year growth strategy for D2D across the enterprise and align executive leadership around it.
- Size the market, segment customers (MNOs, MVNOs, enterprise, government, device OEMs), and prioritize where to play and how to win against a fast-moving competitive field.
- Identify and pursue inorganic and partnership opportunities in coordination with Corporate Development.
Product and Value Proposition
- Own the product roadmap and value proposition: services, coverage and performance commitments, device and chipset ecosystem, and wholesale and roaming constructs.
- Drive requirements into Engineering, working side by side with their teams to trade off scope, cost, schedule, and customer impact; own launch readiness.
- Launch an MVP quickly, instrument it, and iterate based on customer usage, feedback, and unit economics.
Pricing, Go-to-Market, and Sales
- Develop pricing and packaging strategy (wholesale, revenue share, usage, subscription, and bundled models) and align it with Finance and Commercial leadership before it goes to market.
- Build and execute the GTM plan: positioning, channel strategy, pipeline, sales motion, and launch playbooks by market and customer segment.
- Personally lead key MNO and partner negotiations through close and own the executive relationships that sustain them.
P&L and Business Management
- Hold full P&L accountability for the product line: revenue, margin, investment, and ROI, with transparent forecasting and business reviews.
- Build the business case, set operating metrics and KPIs, and make clear investment and prioritization decisions as the business scales.
Team and Cross-Functional Leadership
- Hire and develop the team over time: product, business development, sales, account management, solutions engineering, and program management.
- Partner across Engineering, Legal, Finance, Corporate Development, Regulatory (spectrum and licensing), Marketing, and Operations without relying on formal authority.
What you'll need
- 12+ years of experience in product, business development, or general management in satellite, telecom/wireless, or adjacent connectivity industries, including 5+ years leading a product line or business unit.
- Demonstrated experience launching a new product or business from zero to meaningful revenue, ideally inside a larger company.
- Direct P&L ownership, including forecasting, pricing, and margin management.
- Track record negotiating and closing large, complex, multi-year enterprise or wholesale agreements with MNOs, carriers, or comparable partners.
- Working fluency in mobile network and satellite fundamentals (3GPP NTN, spectrum, roaming and interconnect, device and chipset ecosystem) sufficient to drive requirements and earn engineering credibility.
- Experience building and leading teams, including hiring from scratch, and leading cross-functional work without direct authority.
- Bachelor’s degree in engineering, business, or a related field.
What will help you on the job
- MBA or advanced technical degree.
- Prior experience at a satellite operator, MNO, mobile infrastructure or chipset vendor, or a D2D/NTN-focused company.
- Existing relationships across the MNO, device OEM, and regulatory community in the US and Europe.
- Experience with new market entry, partnerships, or M&A, and with navigating spectrum and regulatory regimes across regions.
Salary range
$225,500.00 - $356,500.00 / annually.
For specific work locations within San Jose, the San Francisco Bay area and New York City metropolitan area, the base pay range for this role is $280,500.00- $420,500.00/ annually
At Viasat, we consider many factors when it comes to compensation, including the scope of the position as well as your background and experience. Base pay may vary depending on job-related knowledge, skills, and experience. Additional cash or stock incentives may be provided as part of the compensation package, in addition to a range of medical, financial, and/or other benefits, dependent on the position offered. Learn more about Viasat’s comprehensive benefit offerings that are focused on your holistic health and wellness at https://careers.viasat.com/benefits.
EEO Statement
Viasat is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, ancestry, physical or mental disability, medical condition, marital status, genetics, age, or veteran status or any other applicable legally protected status or characteristic. If you would like to request an accommodation on the basis of disability for completing this on-line application, please click here .
From Viasat's job posting, checked 11 Nov 2026. The employer's own page is the final word on requirements and availability.
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About Viasat
Satellite broadband and secure communications for consumers, airlines, businesses and governments.
Pay on its listings: 75.7% of its open jobs state their pay
How it pays: Paid as an employee on Viasat's own payroll (salaried or hourly, as each posting states).
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